If I were to tell you that you can better the performance of your blog by implementing a simple thing, I am sure you will sit on the edge of your chair eager to know what it is. And if I tell you that you will have to do a bit of search engine optimization, I am sure again that you will push back into your chair because that is the last thing you would want to do.
Why is SEO so difficult? Why is it that people run away from doing SEO?
SEO is not something that you somebody can teach you. It takes hands on experience to understand what SEO is. Though there are some guidelines on which you can work, it so happens that these guidelines just remain guidelines and we end up doing something else.
What is SEO?
Does just adding a few meta tags to your blog’s head help improve your search engine rankings?
Of Course not, there is more to SEO than just adding a few tags. One of the most important and difficult activities in search engine optimization is keyword research, which is often ignored. Half of the work is done if you are able to discover a few less competitive but highly profitable keywords for your blog.
The Google External Keyword tool is a very good resource to do this, if you are looking for a free option. But I prefer using Micro Niche Finder which is a paid tool, but for $99.00, it is one of the best buys you can make.
Once you have researched your keywords, comes the next critical aspect, which is using these keywords in your blog’s content. SEO requires quite a improvements in your posts like adding an H1, H2 and H3 tag with the keyword in it. Adding an image with an alt tag with the keyword in it etc.
I do not recommend doing all of this manually because it can be quite time consuming. With a WordPress blog, you can get a couple of plugins that can do this partially like the platinum SEO pack, but there is no complete tool available if you are looking for a free option.
I use SEOpressor, which again is a paid option to get all this done but it is worth it. SEOpressor does all this tagging and other stuff automatically or, recommends changes that are required for a better ranking. It even gives a score, so you know how much more improvement is required.
If you thought, that was it on SEO, then I will have to disappoint you.
SEO goes further than what we just read. So what else is involved and how is it that you will do all this?
FreeSEOreport for easy SEO
FreeSEOReport.com can help you do this. I was surprised that there can be something so useful and that absolutely free of cost. Free often comes with a catch, but there is no catch to freeseoreport. It is extremely handy and you get quite a lot of information on your blogs’ SEO status.
All that you need to do it enter your URL and the keyword that you wish to get ranked on Google for (This implies that you do you basic keyword research at least).
Once you have done this, you get you SEO report emailed to the email address you provided.
It just doesn’t end there. You get a series of emails with information like -
- How is your site ranked against your competitors for the same keyword?
- What is it that your competitors have done differently?
- What all changes should you do to your blog to improve your rankings?
- What other keywords are used by your competitors which are similar to your niche?
You can run a number of reports on any of the keywords that you wish and you keep getting more and more details.
It is a wonderful way to learn SEO, because this way you will be able to work on your own blog and make changes as necessary. Gradually, you will understand and learn what SEO is all about, if you do it a couple of time.
If you wish to get your blogs ranked on the first page of Google, it is time that you concentrate on SEO and use FreeSEOreport.