I am a regular visitor and user of Google Trends. Google Trends is a place I often find useful information and valuable niche information to promote my products. But as the wise men says, “You never really learn anything completely. There is always something more to learn”.
This was precisely what I experienced today. I was browsing through the latest trends at Google and was unable to find anything worthwhile. As I browsed through the various news and stories, I was particularly attracted towards a news that was “hot”. It was about some spiral lights that appeared in the skies in Norway which people were guessing as to what it could be. Some called it a UFO, yet others called it a gimmick and there were few others who blamed Russia’s failed missile launches etc. The news was hot and I was particularly interested in the news because of the UFO angle to it.
I browsed a few sites that had the details of the news about this phenomenon and though of writing a blog post in my personal blog at http://www.apoeticexpression.com. There was no particular intention behind the post. I wrote the post and submitted it.
In the evening when I checked the stats at the blog, I was amazed to see that there were 140% more hits that I had ever received in the blog. My blog post was being ranked in Google’s latest blog updates and there was even a digg submission. I was surprised at the results.
At this point, I felt bad that I did not monetize the traffic that I had received. I could have picked some CPA offers which was relevant and could have easily monetized the traffic that I had received in the day. After all it was free traffic.
The lesson that I learnt -
This experience taught me a few lessons – “Never underestimate the power of Trends” and “Always keep your eyes on monetization, for you never know what could earn you a few bucks”.
Google Trends is a powerful tool. If you know how to make the best use of it, you can surely earn a few bucks. But more importantly, what you should keep in mind is the fact that it is easy to sell based on Hot Trends. The society sets a trend for itself and this trend is what people are searching for. As more and more people start following it, it becomes an even hotter trend, thus prompting more people to pursue it.
If you are able to identify the trend and push products that in some way are in line with the trends, the likelihood of your product being accepted and your sales surging is much higher because people are searching for it.
The trend that you see in Google Trends could be for weird terms, that might not have any resemblance or, relevance to the business that you are doing, but they are what people are searching for. Your success will depend upon how you relate these trends to a product that you want to promote and then push it through to the people who are searching for this information.
I was particularly impressed with Micro Niche Finder, because it had a feature that no other keyword research tool has today. Micro Niche Finder has an option of returning searches based on Google Trends. All you need to do is hit a button and the first 100 results from Google Trends are there. Then you can just click on any particular keyword that interests you and you can find a few relevant CPA offers that you can promote. What more can one expect from a keyword research tool?
I regret the fact that I did not utilize this excellent tool to monetize an unbelievable flow of traffic that I got from a keyword that I thought was irrelevant.