SEO is actually an art of optimizing different sites and blogs to get better visibility over different search engines using organic strategies. The use of relevant and common keywords related to their niche area over the sites or blogs is just one part of search engine optimization process. The prominent aspect of SEO is the link building activity. Hence link building is considered as the most integral part of search engine optimization.

It is important both for the new and old websites. In order to create some successful link building strategy, you need to get back links from quality and authority websites of your niche area pointing to your site. Let’s talk about some of the best link building strategies for new sites.

Creating high quality content

Content is considered as king; hence it has a prime importance in search engine optimization. The basic ingredient you need to make a site is a good content, which you are going to put over your site. Content is not simply restricted to text on your site but also includes videos, audios and relevant photos. So, whether you want to put any article discussing about your business and the different products or services or want to put the ideas in the form of a video is entirely your choice. For good link building strategy for any new website you need to create high quality and useful content on a regular basis.

Spotting some best directories

Directory submission plays an important role in link building strategy especially when you are working with new sites. But when it comes of choosing them, it is always important to select the right one to get the best outcome. If you want some inexpensive options, you would probably want to go with the free directories. Whether you choose free or paid, don’t forget to check the number of pending links, which are associated with this particular directory. This will help you in knowing the number of sites being submitted and are waiting for review.

If you see a big figure then better avoid such directories, since it means that this particular directory is no more active. In the same way, avoid directories having limited number of active listings, as this is also a sign of passive directory. Always use the directories, which are reputed ones and are related to your niche area.

Blogs

The other vital link building strategy is creating and managing blogs. The fact is, search engines particularly Google simply loves blog provided it is updated on a regular basis with quality content. By publishing useful and interesting content over your blogs, you prepare your blog to receive backlinks from authority websites found in your niche area. All you need to do is to produce quality content by incorporating relevant and specific keywords related to your business or niche area. So, whenever you are working with a new site for link building strategies, consider blogs as an important ingredient of your plan.

Social bookmarking

Another strategy for link building is social bookmarking. There are many social bookmarking sites, which can help you in link building process. But when it comes to choosing them, consider the reputed ones. For instance, StumbleUpon, Reddit and Digg are considered as the top social bookmarking sites, which could be counted for your link building process. The stronger is your site’s presence over these places the better would be the outcome.

Blog comments

Another important strategy for link building is blog comments. It helps you in getting back links for your website. Comments are not just about putting some words of accolades but to contribute the best over different discussions with the help of insightful comments. Such collection of words would certainly help in complementing the content and give better results. Lastly, while commenting make sure you consider the content, which is related to your niche area so that you could benefit the best.

Forums

By participating in different forums related to your niche area you make link building process effective for your new site. All you need to do is to use a linked signature; this will help your links to be picked up in large quantity as you engage yourself more in the community. Lastly, make sure you keep on trying this strategy on a regular basis to keep getting a consistent result.

Social media

The social media sites including Facebook, Twitter and Google Plus can help you a lot in your link building process. These platforms help you in sharing your site content to a larger audience in small amount of time. It helps you in connecting with both your target audience and experts found in your niche area.

Final word

Creating your site could be an easy thing, however, when it comes to promoting it and making it visible over search engines, it requires a consistent endeavor. SEO is the best way to promote your website to your targeted crowd. Link building is an important pillar of SEO, which could be carried out using the above strategies. All you need to do is to try them with patience and consistency and yield good results.

Know the Guest Author:

Margaret is a blogger by profession. She loves writing travelling and reading books. She contributes for Hydroxycut. Find here her contribution for Hydroxycut.

This is a guest post by Roberta on the importance of quality links. You can read the guidelines for guest posting at our guest posting guidelines page.

In such a competitive world where billions of websites are there on the net, owning a good business website is not enough. In order to have good sales a website needs much more than a catchy domain name.  Building a site presence is must to succeed online.  To get a better search engine ranking, high quality links play a very important role.

In addition to this, the keywords that you have used throughout your page will also make a huge difference in your positioning. Needless to say there are many other factors that one need to understand in order to add up an excellent placement in the search engine ranking.

Let us suppose that if somebody simply says that “I am good”, it’s hard to believe for everyone, but when the same thing is said by somebody else, it will definitely add value. Links play a vital role in creating the prominence that a particular site has within a topic. Both internal links as well as external links are important.

By building a linking system around the WebPages in your website, internal links permits search engines to crawl each & every single page that exists in your website. While external links will increase the popularity of your website, which again helps you rank better in the search engine’s positioning.

A back link from another website serves as a vote for your website, and always remembers that search engines value each vote. But you need to acquire back links from popular & relevant websites only.

There are various aspects used by Google to actually figure out a website position in search engine results. Who you link to is one of the most important aspects that will make a difference on how well your website ranks and also its page rank. You will have to face a problem if you link a website that Google has already banned.

This will surely hurt both your page rank & your search engine position. When a web user wants to search for some information, he/she just type a relevant phrase or topic name into a search engine and start searching, don’t enters a particular web site.

Relevance as well as quality of link both are very important for better search engine positioning and a better page rank. If you have tons of links from websites with low page ranks, they will mean very little to your page rank, but if you have a few links from other websites with good page ranks can make a huge difference to your page rank.  Sometimes reciprocal links are also required in order to convince websites’ owners to place yours’ website link on their webpage.

Be careful who you link to! If you add a link to a website that Google likes then within a small amount of time you will discover that your website has received a better ranking. Before swapping links with any web page make sure if that site is indexed in Google.  Just by applying few techniques you might discover your search engine positioning can rise in about a week or so.

About Author

Roberta Smith is an Entrepreneur who designs and develops solutions for a business. She also writes as a freelancer for a number of online communities and is writing this post for Arizona Kia Dealers

This is a guest post by Geoffery on whether to hire an intern for link building. You can read the guidelines for guest posting at our guest posting guidelines page.

Interns are an asset for any business. It is often said that “One volunteer is worth ten pressed men” and the vitality that ambitious young volunteers can bring to a Link Building strategy can be very beneficial.  Although the prospect of supplementing the workforce with free labor and relieving  your link building efforts to someone else may be an SEOs or Link Builders dream, there are a number of issues that need to be considered before accepting an application.

With competition in the job market more intense than ever, some candidates are seeking to give their CVs a skills-based advantage by participating in internships, to gain skills that might make them more appealing prospects for future employers. Internships are seen as valuable in bridging the gap between the theoretical aspects of academic study and the graduate’s commercial knowledge.

Think Beforehand

Although businesses might like the concept of adding to their workforce for very little investment, the relationship is two-way; interns come to work because they want to build their skills in a business  environment away from the classroom, and that means that the company taking them on as an intern also shoulders the responsibility of training and mentoring them.

Interns need to be given opportunities to contribute creatively and to work on worthwhile projects. Even though Link Building can be seen as a menial task, there is little point to their attendance if they are asked to do 100 manual directory submissions and 100 social bookmarking every day, so vary their tasks so they are contributing value and taking away experience.

Why an Intern for Link Building?

Interns are normally university students who have a fresh perspective of the outside world, they are internet savvy familiar with the new social media such as Pin Interest and Google+ and are cheap in comparison to link-building companies and consultants.  Ultimately they can become a potential advocate for the company who might eventually develop into a valued employee.

If their internship is a negative experience they will convey this to others seeking the same position, so care needs to be taken to make their experience a positive one. They need to be given as much assistance as a full-time employee.

What You Need To Teach Link Builders?

Once you have selected your potential Link Builder, email them link building resources and articles to read, to help supplement their learning and explain about reputable sources have a significant part to a Search Engine’s algorithm.  The more time you invest not only they will feel more valued but the better quality in links you will receive and better results for your Link Building efforts.

What about their costs?

Whether an employer pays an intern for their contribution is largely a matter of internal policy, but the broad consensus is that discretionary payment for services is highly valuable in attracting interns. Employers should select and recruit interns as they would any other potential employee, so that both parties know what is expected of them at the outset.

If you know the link building strategy that you are setting out to achieve will get your clients great results, be sure to reward or incentivise the intern at the very least.

Treating them fairly….

Please remember, if in the end you do employ interns they should be made to feel integrated and part of the company as a whole, and that the intern should also be provided with a proper structure and a mentor, so that they get the best possible experience in each department.

About the Author:

Geoffery is a part-time freelance writer who specialises in Payroll Outsourcing and HR Software for businesses.  He enjoys reading up on internet marketing and going rock climbing on the weekends.

Comment and let us know your thoughts on this link building strategy/

Are you struggling with your efforts to increase search engine ranking for your website?

You might have browsed through numerous pages in order to find a solution to boost your search engine rankings and would be all confused as to what to do next. It is not an unlikely situation to be in, because that is how internet marketing and online businesses work.

You might not be a stranger to the term, “Backlinks” by this time and you might also be aware that the easiest method to increase search engine ranking is to get as many quality backlinks as possible from authoritative sites.

Then let me first start by asking you to name the one most preferred way of getting good quality backlinks – Article Marketing?? Is that what you said? If you are one of whom said that, then full marks to you. If not, then you have learned something new here.

Yes, that is right! Article Writing and submission is one of the best ways to get high quality backlinks. You have to write numerous good and relevant articles and submit them to the top 15-20 article directories and ezine publishers and wait for these to get indexed. But, the million dollar question is – How will you write so many different articles to ensure that you don’t get banned for duplicate content?

All of these woes is addressed by one unique service that Brad Callen (the Keyword Elite Guy) has launched. This is called as SEO Link Vine.

What is SEO Link Vine?

SEO Link Vine is the same concept of getting backlinks that we were discussing a couple of paragraphs above but with a new age approach and polish applied to it.

Everything works the same way. You write an article and submit it – not to the article directories, instead to SEO Link Vine, which has an article spinner service which will help you churn out numerous unique articles from the same article. It will then submit these articles to hundreds and thousands of high quality blogs and websites which have high pageranks. This in turn will mean high quality links for your chosen keywords from authoritative websites and higher search engine rankings.

If you are wondering, this service is a legitimate one or, not, then don’t worry. It is an absolute white hat method and Brad Callen is itself the brand that stands behind this service.

Why am I so confident about this service? Because I was amongst the first ones to sign up for it and this has boosted one of my websites’ search engine rankings to the first page of Google thus increasing the traffic and in turn – the DOLLARS from the sale of the product advertised on the website.

I recommend that you check out SEOLinkVine today itself and sign up for it before they close the doors for any new signups.

Note:-

In case you are looking for an article rewriting software, then the Rapid Rewriter Article Spinning Software is amongst the best choices. Based on your requirement Magic Article Rewriter could also serve the purpose extremely well.

Commenting has been one of the most preferred forms of interaction with any blog. Not just an interaction, rather commenting these days have been serving as a medium of gaining backlinks and traffic to websites as well.

There has been quite a bit of debate on the amount of traffic that one could get from commenting on other blogs, but the fact remains that there is good enough traffic that still comes from commenting on other successful blogs in a similar niche, even though most of the comments are “no-follow” these days.

Blogging is all about interaction and interacting with readers gives ideas for better research and products which in turn help bloggers churn out better articles. Similar has been an endeavor at DK Speaks as well. I have always welcomed comments from my readers and have ensured that I implement feedbacks that I have received in each of these comments.

All links in comments in my blogs are do-follow and in doing this my objective was to give away a backlink to anybody who commented on my blog. That was an incentive for the time you took out of your schedule to read my blogs post and comment on it.

It was while I was researching better ways of rewarding my readers who comment, that I stumble upon an amazing plugin that could fulfill my needs and could help me do something extra for all my commentators.

Now on, for comments that you leave you will get a surprise gift as an incentive. Comments will be picked at random and prizes shall be given away. There are exciting ebooks, softwares, scripts and more to be given away and all of these are up for grabs. The more the number of comments, the better the prizes will be.So you can start commenting right away and tell me your opinion about this idea of mine.

Now, you might be wondering as to what this plugin is?

This plugin is called as WP-incentive and is amazingly useful to build relationships in the blogging world. It is extremely simple and easy to install and if properly planned and used could yield extremely good results.

What is even more interesting is its prize!!

This plugin is available for a special beta launch price of only $9.97 for a limited period. So go ahead and order your copy of WP-Incentive, today itself.

Order it right away now!!

Photograph courtesy MarcinMoga / Lolek

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URL submission to large search engines and URL directories is continually done incorrectly. Here you will learn to obtain the best possible outcome from your search engine and URL directory submissions.

The Strategy:

Deal with your search engine submissions and URL directory submissions separately.

Most individuals wrongly think that search engines and site directories are pretty much the same. You should remember, a search engine employs a system that goes through web pages for specific keywords and yields a list of websites. Furthermore a search engine consists of 2 parts, a crawler and an indexer. The crawler is the system that uncovers the web pages, and the indexer, accumulates, dissects and hives away information to perform fast and accurate information recovery.

A site directory trusts on individuals for there website listings. The largest difference between a search engine and a site directory is that a site directory will not make use of a crawler or spider. In other words, a site directory won’t list your site if you do not register with the site directory. Site directories are usually split up into specific categories and you must submit your web page under the most appropriate category.

Since the search engines and URL directories are so different, you must develop your submission strategies on an individual basis.

Some Search Engine Submission Tips For Your URL.

• To receive optimal results in search engines and website directory inquiries, keywords and key concepts should be placed strategically within your web pages.
• Other components that affect search engine results are the layout of your site, how often your keywords are placed in your site, keyword prominence, and keyword placement.
• Be sure to submit single website pages to search engines. You are only allowed to submit your main URL to all the site directories.
• In general, we prefer to present 3-7 pages at a time to the engines to avert a spam punishment. Keeping this in mind, we do not advise that you present the same pages to the search engines within a short time.
• We suggest that you should get your main page accepted in a URL directory before you try to have more of your other website pages listed. This way you will stand a greater chance of having a greater extent of pages listed in a URL directory if your main page has been indexed initially. The time that passes between website submission and addition to the search engines or website directories results is known as the lead time. Keep it at a reasonable limit.

Monitoring your Submissions:

We are avid believers in employing high quality site statistics programs. In fact, we can’t believe that anyone can have a winning web based business without it.

You can see the results of your search engine optimization and link building exertions in your website stats. You will be able to examine the keywords used, the URL’s giving you the most visitors, the website browsers used to view your homepage, the time your URL is seen, etc. Watching this information will allow you a well defined profile of your site’s traffic.

Afterwards, using this data, you can tweak the HTML and content to the fullest to better accommodate your visitors.

A home based online business that practices search engine optimization as a web based marketing system, will use this submission, watching, and tweaking system. URL submission is a constant, ongoing process due to the fact that search engines invariably modify their listing algorithms.

We advise that you resubmit a web page to the main search engines once a month or, if there has been a significant modification to a website or if a page has been dropped from the results.

If your web page has been indexed into a site directory, you may then submit other web pages inside your main URL to other categories in the directories. Following the fact that your URL has been admitted to a site directory, you should not be required to resubmit it to the same directory again unless your business has radically changed and your site now belongs in a different URL category.

Photograph courtesy Kriss Szkurlatowski

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This is a guest post by Jason Capshaw. In case you too, wish to write for us, you can check the guidelines here.

There are real positives to building a large quantity of links, even low-value links. With large amounts of links, you have the opportunity to vary your anchor text across multiple pages.

It is clear that your domain authority is partly determined by the total number of inbound links from other domains. You may have 2,000 links spread across only 200 domains. If this is the case, building the sheer number of inbound domains linking in will increase your domain authority.

Can I get a bad link?

There has been much debate about “bad neighborhoods” and questionable links. Often times, people argue that links from these bad neighborhoods can result in Google assuming you’re spamming. However, if that were the case, I could simply buy links on Chinese gambling and porn sites for my competitors and watch them drop in the rankings.

For years, porn sites linked to Disney from the front page for those who did not choose the enter button. All of these questionable links did not result in Disney losing their ranking. The fact is Disney did not control the inbound links to their site–truly, none of us do.

There is really no such thing as a bad link.  There is simply bad-link acquisition. If you automate your link building and get 100,000 links in a short period of time, Google will sniff it out as spam. You can actually do this on a much smaller scale by using the same anchor text over and over again linking to a specific page.

The real issue is that Google simply starts discounting links when they appear questionable. If they find something on a website that indicates spamming, they may take that into consideration and drop your rankings.

Link bait

Link bait is the most effective way to build the number of inbound links. It looks completely natural because it is natural. Google even endorses this method.

Build pages with content that attract visitors and links. It’s a good idea to target people who have the ability to link to you such as bloggers or social-media users.

Directory link building

Directories are still an effective form of link building. Make sure that the directory has a review policy where your site can be rejected, and you DON’T get a refund. If this is the case, you will find Google gives credit for the link. There are thousands of these available at cheap prices.

Article marketing

Writing and submitting articles to article directories is still an effective link-building technique. If the article gets syndicated, you can even pick up additional links.

Using an article syndication service may hold some value. You can usually get it done for a cheap price and pick up a good amount of inbound links. I would not rely primarily on this link building technique though, because of abuse, many of these sites have been discounted.

Content scrapers

Don’t spam, just get the spammers to help you. Enticing spammers to steal your content can bring in thousands of links.

Always, and I do mean always, link to yourself in your content. Ping as many services as possible with every piece of content. Over time, you will find that your content is being picked up by scrapers. Most of the time, they will leave the link in place, so you get some value.

There are many ways to get large quantities of links. The most effective tactics are completely natural. However, you can still rank well with manually-built links.

About the AUTHOR:

Jason Capshaw owns an Atlanta Web design and seo services company. He resides in Hampton, GA with his wife and two children.

Photograph courtesy Daniel

Traffic is what can get your revenue and sales. And driving traffic to websites is the most challenging task that any internet marketer faces. If you are cash-rich when you start your internet marketing business, you will be ready to spend some money on PPC and other paid ads to get targetted traffic. But what if you do not have that much money to spend?

Article Marketing has always been one of the most preferred form of getting free targetted traffic to your websites.  But there is more than only this reason to it. Article Marketing has a lot of other benefits that just driving traffic. These benefits can be called as the by-products of Article Marketing. What are these benefits? Why would you want to do Article Marketing?

Reasons to do Article Marketing

The 6 top reasons why you should do Article Marketing are as follows:

Backlinks – There is no better whitehat method to obtaining backlinks than Article Marketing. You should use a free article directory to post your content. After approval your article will be on the internet, sending traffic your way. Avoid using automatic spinners, these simply do not work. Always take the extra time to ensure your article is readable and won’t be rejected by the Article Directory.

Traffic – Always make sure you put a link to your site with the proper anchor text in every article you submit. Even if it is something as simple as “Click here for more information”. The person reading has interest in your content and will certainly want more information about the topic. If your article is bad, you will never get anyone to click your link. Write good articles!

Prestige – Having published articles all over the Internet will add to your credibility. As users read your articles they identify you as the expert on the subject. Of course, this goes both ways if your article is bad they will associate you with bad grammar and poor content. If your article has poor grammar or, doesn’t make sense the reader will assume you don’t have a clue. If you don’t write well or, don’t have the time hire someone. There are many services that offer article writing that are very inexpensive.

Eternal – Every month your article will still be out there, still gaining backlinks for your site. People can’t help but link to quality, interesting content. If you write something that is interesting or informative, people will link to you. However, if your article is unreadable you will gain no backlinks or traffic. I know it is very difficult to rate your own writing ability, ask a friend or, family member to proof read your work and give an honest assessment. Your content can be exceptional but if your writing is poor you are doomed.

Knowledge – When you begin writing your article you’re also gaining knowledge on your subject. This knowledge is invaluable for your current and future websites. Most articles I write come with the benefit of gaining experience and knowledge about the topic.

Help People – Some of the most visited articles help someone with a problem. Whenever you solve a problem write about it and publish the article. If you had the issue, I can guarantee you that someone else did too. Help them fix it and get quality backlinks at the same time?

This list should give you a good start. Just to be clear, the most important part of the process is good content! Nothing can replace good content. Whatever article you write you need to ensure that the content is of value to the reader.

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Backlinks!!!

This is a topic that almost all bloggers would have written about and you might have read about. But none of the techniques that these bloggers and Internet Marketing Gurus give actually works. Blame it on the “NoFollow” tags everywhere.

Nobody is willing to give you a backlink and you are tired of trying to build some.

A very easy way of getting backlinks, about 3-4 years back was to comment on blogs. Good blogs, with good PR provided an excellent way of getting a few extremely targetted and valuable backlinks. But, spammers couldn’t just stand this. They spammed almost all blogs that they could find, consequently forcing the bloggers to put a “NoFollow” on their comments. Thus stopped the goodness of commenting.

The biggest obstacle to building backlinks by commenting is to find blogs that do not have a “NoFollow” on  their comments.

How will your find “DoFollow” blogs?

I had once discussed this in one of my blogs earlier. There is a service called Commenthunt which searches for blogs that have a “DoFollow” in them and returns the results for you.

But, off late I have noticed that their search results, though they were powered by Google, produced irrelevant results. They would return details of blogs which had zero PR or, that have not been updated for a long, long time.

So, in case you are interested in finding out good PR blogs that have a “DoFollow” in them, then I recommend you do it with Google’s blogsearch tool.

You can find it here.

This is a service from Google, that provides you an option of searching for “DoFollow” blogs.

Now you can easily search for informative blogs that have a good PR and that are in your own niche and add some valuable comments to them to get a backlink.

Please refrain from spamming these blogs.

Do not forget to let me know about your way of getting backlinks in the comment section.

P.S. My blog also has a “DoFollow” in its comment section.

Photograph courtesy Ali Akbar