bingFinally Microsoft, it seems is ready for the competition posed by Google, with its launch of “Bing” – the search engine.

What is ‘Bing’?

From what the email that I received today,

Put simply, Bing is a decision engine that offers consumers a way to make informed choices fast. From shopping and travel to healthcare, local and more, Bing delivers great results in a rich, well-organized experience to help consumers easily accomplish key tasks.

Why should I be bothered about ‘Bing’?