Google EMD update – Drop in Blog Traffic from 29th Sept

So your blog traffic has dropped and it has dropped considerably. You searched on Google (Synonym for Search Engine) and found my blog post and here you are reading about the Google EMD update.
Let me first show you a snapshot of a tweet from Matt Cutts.
He tweeted this on the 28th of September and this update was released on 29th September. His comments on this update read that about “0.6% of the English-US queries will have a noticeable impact”.
Now two things here -
Very few on the internet would have realized that “Upcoming” could also mean “the next day”. And 0.6% of English-US queries could mean 99% of the internet websites.So the final story is that the Google EMD algorithm update went live on 29th and a lot of sites including yours and mine got impacted.
What is Google EMD Update?
EMD stands for “Exact Match Domains”. If your domain name is the same as a searching keyword, it is called an EMD. For eg: a domain name kidneystonediet.com is an EMD. EMDs had a tendency of ranking well in search engines (read Google) because they had the primary keyword in their name. This was one of the aspects that a lot of webmasters exploited to get their websites ranked on the 1st page of Google and it had worked until now.
With the Google EMD update, all of this ...
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My name is Dilip. I am a fan of the internet and am awed at the many opportunities that the world wide web provides. If used constructively , the internet can give you an opportunity to lead a life free of the 9-5 treadmill and will be able to give more time to your family members.